Global Media Alliance (GMA) has been adjudged Innovative Public Relations (PR) Agency of the Year 2018 at the Marketing World Awards held at Movenpick Ambassador Hotel in Accra over the weekend.
Marketing World Awards (MWA) is the leading brand across Africa that aims to celebrate individuals and organizations that have put Africa on the map of global marketing with their extraordinary exploits.
The 8th Marketing World Awards (MWA) recognizes outstanding performances of marketing and communications industry leaders in Africa.
Speaking on the win, the Group Chief Executive Officer (CEO) of Global Media Alliance (GMA), Mr. Ernest Boateng, said GMA's recognition comes in the wake of the Ghanaian agency’s strict adherence to insight-based PR strategies, top industry trends and satisfied client testimonials.
"We are thankful to be part of organizations and individual that have delivered superior product values to the market and exhibited excellence in upholding concrete marketing strategies, displayed uniqueness conveying clear message to its consumers and stand out from the competition," he said.
The Group CEO expressed gratitude to key clients and staff members for the various roles they play, making GMA Number 1 Ghanaian owned PR Agency in West Africa. "We will continue to use International Best Case Practices and Standards in performing our tasks in order to achieve our vision."
GMA has over the years been recognized both locally and internationally for its outstanding contribution to the PR and media industry.
In 2018 alone, GMA l three International Awards; Best West African PR Consultancy Company, at this year’s African Brand Awards held in Nigeria, Best PR Agency at International Public Relations Association (IPRA) 2018 held in Barcelona, and Africa Best Employer Brand 2017 awarded by the World HRD Congress. GMA also has won IPR awards in 2013 and two years in a row in 2015 and 2016.
Global Media Alliance is an Integrated Media and Entertainment company and is one of the leading PR Consultancies in the country with over nineteen years of experience in the diverse segments of the Public Relations industry. GMA is affiliated to Weber Shandwick and Fleishman Hillard, both top 5 PR firms in the world.