Accra, Jan 4, GNA - The Chairman of the Local Organising

Committee, LOC) of the Ghana 2008 26th MTN Africa Cup of

Nations, Ghana 2008, Dr Kofi Amoah has assured licensees of

merchandized paraphernalia of the protection of their rights

and against ambush marketing. Some of the companies, institutions and organizations have

so far invested heavily to secure license for their products,

which the LOC Chairman believes will be improper for others to

benefit through the back door. Dr Amoah, who said this at the official launch of the

merchandize for the January 20 - February 10 Championships,

added that the LOC will want the licensees to use their products

as a vehicle to showcase Ghana's culture and lifestyle to the

expected one million visitors to the event. "We won't countenance ambush marketing and will deal

with all those who would be found guilty." Dr Amoah gave the assurance that the LOC was determined

to create a cordial environment for the licensees to recoup their

investments on their products by providing merchandizing

zones at all the venues at the Ohene Djan- Accra, Baba Yara -

Kumasi, Essipong - Sekondi and Tamale sports stadiums for

them to exhibit their products. The LOC Chairman advised the licensees to implore efficient

distribution techniques to derive the expected benefits. Magnus Rex Danquah, Chief Operating Officer of LOC

outlined the vision of the Secretariat saying that their doors

were open to interested persons, companies and organizations

interested in the production of merchandized paraphernalia for

the tournament to do so. Majority of the Licensees for the first time had the

opportunity to display some of their products to the public. The products included key rings, flags, branded footballs,

T-shirts, bottled water, stickers, armbands, bandanas, polo

shirts, wrist bands, shopping bags, drinking glasses etc. The licensees promised that their products will soon be on

sale at various approved outlets which is expected to aid in the

hype of the three-week soccer fiesta.