GHANA HAS been designated a strategic market for British International Trade (BIT).The selection of Ghana follows a great deal of debate among the Foreign Office and the Department of Trade and Industry.

According to Mr. Kevin Lynch, Head of the Commercial Section of the British High Commission, Ghana's market has a growing potential and one which needed to be developed for the future and this millennium Lynch, who was launching the Millennium Products Roadshow (MPR) sponsored by Trade Partners, UK said Britain was optimistic about the future of Ghana.

This optimism, Lynch explained, follows the stabilization of the cedi, the fall in the interest rates, inflation and price of oil. With these Ghana has reached a decision point on HIPC relief, Envoy Lynch stressed.

He announced that 22 British companies would visit Ghana this month courtesy the London Chamber of Commerce to assess investment potentials here.

About 12 British companies seriously interested in investing in the Ghanaian water sector were on the British Water Trade Mission to Ghana recently.

Lynch said the UK is the largest investor in Ghana which fact is evidenced in the presence of Unilever, Guinness, PZ, Barclays, among others, and said Trade Partners UK has the responsibility of helping UK investors invest in Ghana and help develop the economy.

The MPR to be staged in Accra, Kumasi and Takoradi would showcase about 20 products beneficial to the Ghanaian business community.

The products form a selection of over 1,000 products considered to be truly innovative, forward-thinking and problem solving for challenges of the new millennium.