Advans Savings & Loans has held its annual customer celebration week to appreciate its customers for their loyalty

The day which coincided with the company's 10th anniversary had the compant holding a week-long celebration across all branches

Highlights of the programme had, a customer service feedback survey with clients visiting branches and management taking over front desk roles in branches and at the contact center to serve and interact with clients.

Management and staff also visited clients’ homes and businesses to interact with them and present surprise gift bags and help them in their daily business routines and other activities.

This initiative is in line with Advans’ commitment to providing client centric and innovative financial services tailored to its client’s needs, illustrated over the last few years by the launch of a self-service mobile banking channel for clients to perform transactions outside of branches, a field teller service to collect clients’ cash at their homes and businesses and the contact centre which receives over 1000 calls per month.

Speaking at the launch,Francis Owiredu, Acting Chief Executive Officer,Advans Savings and Loans, said “Customer Celebration Week has provided another opportunity for Advans Savings and Loans to reinforce its leadership in customer care in the financial industry through client centric and professional delivery of financial services”.

He thanked Advans Ghana’s clients for their loyalty over the last 10 years, helping to make the company a preferred brand in Ghana today.

The Chief of Sales of the Advans Group, Mr. Olivier Bailly-Béchet also said, “We’d like to thank our Ghanaian customers for doing business with us and giving us feedback to help to improve our customer experience.”

He reiterated the Advans Group’s commitment to providing accessible and simple banking services to make banking easier and more convenient for clients.

Commenting on the Advans Group’s commitment to financial inclusion he remarked

“Our area of expertise is helping small, micro and medium sized businesses expand. We set out to empower MSMEs in the area of financial inclusion to help in the general socio-economic development agenda of the countries we are based.

We are proud to say that the Advans Group which is present in 10 countries has provided a platform for many small and individual businesses to grow larger and more successful.”