Business News of Thursday, 15 November 2018

Source: dailyguideafrica.com

‘Embrace online shopping’ - Jumia Ghana

From (R) to (L)Massimiliano Spalazzi, Ore Odusanya & Kayode Adeyinka From (R) to (L)Massimiliano Spalazzi, Ore Odusanya & Kayode Adeyinka

Jumia Ghana, an online shopping platform, as part of its annual give-away to reach out to its customers, has given them the opportunity to get good deals and bargain on products and services they long for.

The retailers would have the opportunity to hit the peak of their sales through the platform that would connect customers, vendors or retailers.

Jumia is building the African E-commerce infrastructure of tomorrow with online and mobile world-class marketplaces, providing affordable and convenient services to consumers and helping them fulfill their everyday needs with their mission to transform and improve people’s lives thanks to technology.

Through its different platforms and services, namely Jumia E-Commerce, Jumia Travel, Jumia Food, Jumia House, Jumia Deals, Jumia Jobs, Jumia Pay, Jumia One and Jumia Services, Jumia is fostering the digital shift of the entire African economy.

Jumia is supporting the growth of African companies and expanding their horizons. More than 50,000 local Africans companies and individuals do business on Jumia.

“Black Friday,” would take place on 16th, 23rd,30th November and 7th December on the online shopping portal.

During this shopping season, the platform would allow customers access to buy up to 50,000 items on deals with discounts up to 80% for three weeks on four Fridays where customers would have access to deals they would not find on regular days on the portal, making it different from their previous editions of the Black Friday.

As Jumia Ghana makes it a priority to enhance the online shopping experience this period extends beyond Jumia E –commerce, but with other subsidiaries such as Jumia Food and Jumia travel where customers get access to huge discount deals on their travel via air ticketing both domestically and internationally, as well as on the meals they order via Jumia food to enjoy huge discounts of up to 70% on hotels in Ghana, as well as cheap flight deals and packages to Dubai, South Africa and Sao Tome.

They also get an extra 30% off when they use the voucher BLACKF30 on all hotels in Ghana.

Discounts would be available at all restaurants during this period too.

There would be great discounts of up to 50% on meals, as well as free meal giveaways during the Black Friday festival.

“We are very much excited about this year’s Jumia Black Friday sale because it gives us an opportunity to deliver on our promises to our very cherished customers. Over the years, we have promised all our customers mind blowing deals on quality items across all categories and this sale presents a unique opportunity to fulfill these promises. It’s the biggest online sale of the year not only in Ghana but in Africa and the world at large. Jumia Black Friday is a way to democratize ecommerce and show our vendors and customers all the opportunities of internet,” said Massimiliano Spalazzi, Co-CEO of Jumia E-commerce in Africa at the press briefing in Accra.

“During the Black Friday sale, we expect about 5 million visitors to the website. Aside our huge digital footprint we are investing heavily on above the line channels and will have close to 1,000 slots on Radio and over 500 TV slots. We will also be working with MTN as a key partner to reach their 17 million customer base. Why are we doing all these? To create as much awareness as possible and give Ghanaians the opportunity to be part of this historic event,” said Ore Odusanya, Co-MD Jumia Ghana.

“We have added a couple more pick-up outlets around the country to ensure that customers outside Accra also get their ordered products delivered to them. We now have pick-up shops in KNUST (Kumasi), Takoradi, Sunyani, Tamale and Cape Coast. All these are geared at ensuring our customers enjoy these great deals no matter where they are in Ghana,” said Kayode Adeyinka, Co-MD of Jumia Ghana.