Business News of Wednesday, 3 July 2019

Source: www.ghanaweb.com

Enterprise Life breaks market with new funeral plan policy

Tema Branch Manager of Enterprise Life, Benjamin Elvis Asare play videoTema Branch Manager of Enterprise Life, Benjamin Elvis Asare

Enterprise Life Insurance Company Limited, having pioneered in the sale of funeral insurance in Ghana and introducing the first-ever alternate premium payment platform has once again launched an unlimited funeral finance scheme.

The objective of this product is to create an extensive funeral coverage for customers who would have otherwise been excluded from general funeral policies which have very restrictive terms and conditions.

At a visibility campaign on Wednesday, July 3, 2019, the Tema Branch Manager of Enterprise Life noted that, the new scheme which has varying options for customers to choose from has no policy lapse, penalties or age restrictions.

“Enterprise life has always been the market leaders when it comes to funeral products. In actual fact, we pioneered the funeral products when we came to the market and it has become the flagship program of the company.” Benjamin Elvis Asare said.

Explaining the details of the new product, he continued that, “what we have done is to come out with all the benefits that everyone will require from a funeral product…it’s called the Funeral Finance Plan Unlimited…this policy gives you unlimited coverage in terms of age restriction, now you can cover your parents even if they’re 120 years.”

Other benefits customers who sign on to the policy stand to gain include, a 100 percent premium refund, life swap which allows customers transfer policy benefits to relatives who were not initially included in the policy, Cash back benefits among several others.

Enterprise Life is a subsidiary of the Enterprise Group. In April last year, the company launched its Akwantupa Policy, to create the necessary platform and support for families living abroad to meet their funeral needs locally. The product was launched at the “Ghana’s Party in the Park” event in London UK.