GHACEM has introduced an App that will enable it have seamless interaction with its clientele.

The App, the first of its kind, operating on android, will assist clients of the company to easily locate any GHACEM depot closer to them.

The App also teaches clients how to mix their products with the right quantity of sand and water for a given task.

Features of the App include a calculator, Q & A and metric conversions, among others.

Managing Director of Ghana, Morten Gade, explaining the rationale behind the App at the launch of the product in Accra recently, said the company considers its clientele as its top-most priority in its scheme of things, hence the introduction of the App to deepen the relationship between the two parties.

He was of the firm belief that the App will help them identify the concerns of their clients and provide quick response to them so as not to jeopardize their operations.

The App, he said, will soon be present on IOS.

“Our top-most topmost priority in future will be “letting people pay or make orders via the App for any of their products.

Deputy Minister for Works and Housing, Eugene Boakye Antwi, who launched the product, lauded GHACEM for carving a niche for itself in the cement industry.

He expressed the hope that users of the App “will become good citizens and not spectators.”