In an attempt to solve disputes between clients and service providers, the Ghana Insurers Association (GIA) has launched a Complaints Management and Advice Bureau (CMAB).

The CMAB will serve as a customer relations center where clients would be advised on issues they face with regards to their Insurance providers whiles redressing the misconception about insurance in general.

Addressing the audience at the launch, Madam Aretha Duku, President of the Ghana Insurance Association stated that the CMAB has been simplified to allow the ordinary Ghanaian have easy access to the platform on social media as well as on their mobile phones.

She further indicated that the customer service line have been set up to attend to customers in various local dialects.

She also advised the public to channel their grievances to CMAB instead of seeking help from friends who have not undergone training in the profession.

President of the Ghana Insurance Brokers Association, Mrs. Lena Adu-Kofi expressed her excitement about the piloting of CMAB stating that Insurance in Ghana is inclining and the country is almost at par with International Standard.

To ensure a smooth and efficient run of CMAB, Mrs. Adu-Kofi also added that the system must not be too difficult to access.

She further recommended that CMAB to research more about frequent complaints and told Insurance brokers to educate the public about their rights before singing them onto an Insurance firm.