Business News of Thursday, 5 June 2014

Source: www.ghanaweb.com

Ghanaians to benefit from new Hennessy special miniatures

“Good things come in small packages.” This is a statement the makers of the world’s number one cognac believe as they launch a new format of miniatures onto the Ghanaian market.

Now available for consumers of Hennessy VS are four new sizes – 35cl, 20cl, 10cl and 5cl – perfect for those who like to treat themselves to small luxuries.

Ideal for the occasional cognac consumer or the curious new customer, the miniature format offers unique purchase freedom and means your bottle of cognac won’t be settling on the shelves for too long.

Speaking about the new format, Moët Hennessy Central and Western Africa Market manager Sébastien CHOUEN said, “We’re excited to be offering the Ghanaian customer more choice, and allow new consumer to access Hennessy maybe for the first time. We develop for top shops and bars a new tools to support and show the variety of the new Hennessy formats available.

These new formats bottles are also handy as they cost a little less than the 1L bottle, which is perfect for those who still want to treat themselves with the number 1 Cognac in the World.”

The new miniature formats is now available at your favourite beverages store.