Accra, April 30, GNA - HFC Bank Ghana Limited on Friday launched a new product: "Life Starter Account" specially designed for gainfully employed young graduates and professionals.

The Life Starter Account is a hybrid of savings and current account with a cheque in facility and an initial deposit.

Briefing Journalists in Accra, Mr Austin Aikhourin, Deputy Managing Director of the Bank, said with HFC Life Starter Account, the holder would have access to a wide range of banking facilities.

"These are lines of credit, which will be given out on a case by case basis; facilities for home appliances including arrangement with consumer goods retail outlets; vehicle loans; first home buyers loans and personal financial advisory services."

He said the account is aimed at providing liquidity when needed with the holder having easy access at any time.

Mr Aikhourin said the objective of focusing on young graduates was to help stem the brain drain syndrome where the youth move out of the country in search of jobs and higher salaries, "because they can easily find such facilities when they have a Life Starter Account with the HFC Bank."

Mrs Stephanie Baeta-Ansah, Managing Director of the Bank, said the Account was out to help push young people starting life and who needed a push as they faced the world.

"It is our desire to maintain a life long banking relationships with the cream of our society, the young who are in need of a dynamic bank that understands their needs." 30 April 04