Business News of Monday, 9 September 2019

Source: Herbalife Nutrition

Herbalife Nutrition to target wellbeing market with launch of ‘NiteWorks’

Clarence Amenyah Clarence Amenyah

Herbalife Nutrition today launched its first ‘night time’ nutrition supplement

‘NiteWorks’, a refreshing powdery drink mix that supports your body of an incredible molecule called Nitric Oxide. NiteWorks is aimed at strengthening its presence in the rapidly growing ‘health and wellness’ market.

NiteWorks, contains a unique combination of L’ Arginine, L-Citrulline and Vitamins which is created to be taken nightly to promote the natural formation of Nitric Oxide (NO) since Nitric Oxide levels are lowest at night. NiteWorks is high in folic acid, which contributes to normal blood formation and homocysteine metabolism. It is also, high in vitamins C & E which aims at protecting the cells from oxidative stress. The Vitamin C contributes to normal collagen formation for the normal function of blood vessels which helps keep the blood vessels toned, flexible and youthful for improved circulation.

NiteWorks meets the demands of a growing number of ‘wellbeing customers’ who are looking for natural and traceable ingredients that they recognise and trust. The range will be enhanced with further products over time.

Country director for Ghana, Clarence Amenyah, says:

“At Herbalife Nutrition, we always aim to cover the needs of the rapidly evolving nutrition market with products that meet the highest quality standards and taste great! NiteWorks positions us well to build our presence in the health and wellness market, worth nearly $100 billion globally, giving our distributors the chance to attract new consumer audiences”.

NiteWorks is available in Ghana from 26th August 2019.