Business News of Tuesday, 12 March 2019

Source: Veritas Publics

Koforidua gears up for maiden ruits and vegetable fair

Flyer for the event Flyer for the event

The maiden Fruits & Vegetables Fair (FruitVEG) will be held at the Koforidua Technical University from Wednesday, May 8 to Friday, May 10, 2019.

The exhibition features domestic, foreign food fruits and vegetables
farmers, manufacturers, marketers and merchandizers of fresh produce from the value chain, Machinery & Technology Solution Providers, Agri-input dealers, Agric Finance, Farmer Based Organizations, Associations , Packaging & Labeling Companies, Enterprises of fruit and vegetable processing, cold storage facilities will be on display.

The Fair under the theme “Fruits and Vegetables; a catalyst for Health and Economic Development” aims at Promoting Ghana’s fruits and vegetables sector and its supporting role in health and economic stability. The fair provides a platform for an array of services targeted at strengthening the country’s horticulture locally and internationally, through trainings, conferences, trade promotions, capacity building and other advocacy programmes and initiatives.

The fair will also give room for local companies to present their products to potential investors and partners (locally and internationally), expand their geography, and market of agricultural products.

The Fruit and Vegetables Fair is expected to involve over 70 suppliers and processors of fruits and vegetables from all regions of Ghana and neighboring fruit markets, representatives of relevant ministries, local and international agencies and organizations will present their products, as well as the needed information for exporters and foreign buyers.

Touching on the details of the Fair, the Executive Director of FruitVEG Ghana, Mr. Chris Kpeh indicated that the fair seeks to establish long-term and reciprocal partnership relations between the fruits and vegetables producers, processing enterprises and foreign companies-importers to improve the economic viability of the sector.

It is also to promote new brands, advanced technologies in food manufacturing and sales and innovative packaging materials.

FruitVEG aims to enhance the competitiveness of Ghanaian fruits and vegetables sector, expand the product range, promote business networking, shape the areas of development in the modern economic conditions, and achieve new frontiers in business,” the Executive Director stated.

FruitVEG is an initiative of FruitVEG Ghana and proudly partnered by Veritas Publics with the assistance of the Ministry of Food and Agriculture, International Potato Centre – Ghana, Joy Industries, Joy Dadi Multimedia Group, among other stakeholders.

About FruitVEG

FRUITVEG is private and primary agribusiness advocacy secretariat with the sole aim of promoting competitiveness and growth in the fruits and vegetables sector through a specialized platform. Dubbed the “FruitVEG Fair”

About Veritas Publics

Veritas Publics is a marketing communications firm dedicated to enhancing market orientation and communications within the agricultural value chain. The agric agency works in close partnership with the ministry of food agriculture on Planting for Food & Jobs – PFJ as well the Modernizing Agric in Ghana – MAG Secretariat under the Policy Planning & Monitoring Evaluation Directorate – PPMED