For the first time Ghana is hosting a fully loaded one-day Brand Management master class on the 25th of August at the La Villa Boutique Hotel inside Osu.

CEO of Lex Entertainment Ltd, organizers of the Global Icons Workshop, Naana Opoku-Agyemang noted:

“Brands matter and, as such must be cherished and managed well. “The ability for people to be able to manage their brands, (whether personal or business) to sustain its self-growing into returns is key” – She indicated.

Attendees will learn under Coaches such as;

“Jessie Amoh Agyapong, John Armah, Bonolo Matabege- South Africa, Leslie Addo Listowell, Josephine Amankwah, Robert Carl Nunoo, Terrence Addey Adams, Yvonne Marian Quaicoe-USA, Gifty Boatemaa Annan, Bernard Kelvin Clive and Dr.Adae Opoku Amoako-USA”

This master class comes with course module that emphasizes on hands training on brand identity, brand purpose, brand design& delivery, brand leadership & alignment and brand cyber security.

Participants will also get to learn on brand practice & engagement as well as brand metrics & returns as part of the course module.

Naana Lexis Agyemang explained the Global Icons Workshop as;

“The brand management master class is part of Global Icon workshop series that is slated for November. It is with the sole aim helping brands fulfill its promise”.