Business Sense 2011, an international exhibition and conference designed
specifically for businesses and start-ups, opens today in Accra at the KAMA
Conference Centre. The 2-day event is under the theme, “Turning Ideas into
Profitable Businesses to Drive Ghana’s Private Sector”. Taking part in this year’s
Business Sense are over 30 SMEs, 50 delegates and an expected audience of 5,000
visitors.

Anita Wiafe, Managing Director of OML Africa, organizers of Business Sense 2011
says,” This event is for anyone starting a business or expanding a business in
Ghana. With a conference, exhibition, one-to-one advice, business plan competition
and networking events, it is the perfect opportunity to find all the tools and
information to start and develop a profitable and sustainable business in Ghana.”

Opening the event is Trevor Henry, Country Manager of Arik Air who are major
sponsors of this important SME event. Another reputable keynote speaker at the
opening is Ed Heyden, Director, Securit World Limited, UK’s largest ID distributor.

International speakers and local experts will address Managing Directors, Executive
Directors, CEOs, Business Owners, Business Development Managers on all key areas of
business including but not limited to writing of business plans, accessing capital,
business law, accounting, marketing, sales, customer service, human resource
management, etc.

Some key speakers include Dr Daniel Quaye who is lecturer of the University of Ghana
Business School; Jeanine Bowen, Vice Chair, Ghana-South Chamber of Commerce; Matthew
Boadu Adjei, Founder of Oasis Capital and Douglas Oppong, Founder of Angel Finance
(an equity capital firm based in the UK). Others are Anthony Annan, Senior Business
Development Manager, Grofin; Tayo Olawale from the Chartered Institute of Personnel
Management, Nigeria; Kojo Amissah, Lead Executive of Commonwealth Institute of
Technology and Management and many other reputable speakers from diverse backgrounds
of industry.

Running alongside the conference is a business exhibition where businesses will
showcase their services and products to a high-calibre business-oriented audience.
Exhibitors at Business Sense 2011 will have the unique opportunity to network with
highly targeted and focused visitors on a face to face basis as well as major
decision-makers attending the conference. Admission to the exhibition is free.
Business Sense 2011 expo will also be a platform to launch new business products and
services.
Miss Wiafe added, “Imagine thousands of potential customers walking through your
front desk over 2 days. Exhibitors will generate sales leads from new contacts which
will culminate into more business and profits. Any business that supplies the SME
industry (which constitutes 90% of the economy) should make a presence at the
Business Sense 2011 exhibition as linkages between small and large businesses are
enhanced”.

Some registered exhibitors are Arik Air, Ghana Home Loans, Living Image Innovations
Ltd, AirFrance/KLM, Taxi Adverts Media Ghana, Citylink Airlines, Groconsult, Bany
Laboratories, etc. Others are Grofin, Business Innovation Systems, Daily Guide, Joy
Business, Virtual Security Africa, Aco Cellular Ghana Limited, Kasante ID Systems,
Spearhead Networks and UT Bank.
Sponsors of Business Sense 2011 include Arik Air, Joy Business, The Daily Guide and
Modern Ghana.

For more information and registration details call 0206367515 or email
enquiries@hr-oml.co.uk or visit the dedicated event website
http://www.businesssensegh.com
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