Business News of Sunday, 20 February 2005

Source: Larry-Alans Dogbey (Network Herald)

Specials Offer for BA Travellers

Yesterday witnessed the arrival of one of BA?s biggest aircrafts Boeing 747 jumbo jet on the Accra route instead of the usual 767. The 350-seater aircraft would be on the route between 17th February to 10th March 2005.

The introduction of the aircraft according to BA?s management in Ghana headed by Esi Annor-Sackey offers the world's largest airline a rare opportunity to reward its valued customers through the offerings of a jumbo offer. It has consequently reduced its minimum fare from $840 to $450.

"We are delighted to have this and hope the travelling public will be excited too."

"Offers such as the Jumbo offer are not unusual in the airline business. British Airways regularly gives such offers to show appreciation to its valued customers".

"Flying a 747, which is a bigger aircraft on the Accra route, offers us a good opportunity to give such an offer. The product offerings that come with the Jumbo fares are what have put us ahead of other carriers. Our customers trust us and we in turn reward customer loyalty,"

BA noted in a press statement from its communications consultants, Stratcomm Africa.

The statement said as part of British Airways? commitment to safety and security the 767 has gone in for its regular maintenance.

BA has one of the largest airline engineering operations in the UK with skilled engineers maintaining its aircrafts to make sure its valued customers are safe and secure anytime they onboard BA.

The 747 Jumbo offer, has special packages for everyone including senior citizens, children, corporate and those travelling for leisure.

Customers may access the offer online on ba.com or the airline's sales shops at the airport and also from their travel agents. The 747 Jumbo offer tickets apply on the Accra London Accra route.

It said "we are excited about the opportunity that the 747 Jumbo offer gives to the Ghanaian public to travel in comfort and safety on a low fare either for business or for pleasure. We want to encourage people to take up the offer".

It advised customers to obtain all the information about the 746 Jumbo offer from its website ba.com, or from its sales offices at 60 HORIZON PLAZA LIBERATION ROAD, on phone no 775400 / 761762, at the airport and from travel agents. Instantly recognized by passengers around the world, the Boeing 747 is in a class by itself. 747 have a family legacy of integrating advanced technology into one of the world?s most modern and fuel-efficient airplanes.

The aircraft incorporates major aerodynamic improvements over earlier 747 models, including the addition of winglets to reduce drag, new avionics, a new flight deck and the latest in-flight entertainment systems. It continues to be the world?s fastest subsonic jetliner, cruising at Mach .855 - or 85.5 percent of the speed of sound. Along with the popular Boeing 777, the 747 is a key element of the Boeing long-range market strategy.