Stanbic Bank Ghana Limited has held its maiden Financial Fitness Master Class in Ghana with employees of Kasapreko Company Limited on the Spintex Road in Accra.

The financial fitness master class is an initiative of Standard Bank aimed at equipping individuals with the requisite knowledge and skills to think holistically about their finances.

Opening the session, Alhassan Andani, Chief Executive of Stanbic Bank said the purpose of the session was to help individuals create a financial structure that lives after them.

“As banks, we always look out for the interest of our clients, as they are our most important client. Our interest here today is to help you create a perpetual self; that is, creating a financial structure that lives long after your active years and after you are gone”, Mr. Andani said.

Facilitators for the Master Class included Ed Jordan, the Global Head of Wealth Experience at Standard Bank Wealth and Ben Mensah, Head of Wealth, West Africa (Excluding Nigeria), Standard Bank Group. The facilitators took the participants through a number of exercises to help them assess their revenue streams and expenditure behaviours.

Speaking on the objective and purpose of the first financial fitness master class, Ed Jordan explained that “from the Standard Bank Group perspective, we believe that wealth is for everyone and our client value proposition is underpinned by following a purposeful, client-centric and relationship-based approach we do. We serve clients by listening to them and providing tailored financial solutions to meet their unique identified goals and needs. This is the reason why we are having this master class today”.

Participants were taken through the rudiments of wealth creation and how to effectively balance between creating wealth and spending money. They were also given insights into saving for a secure future an living a life you can afford.

According to Ben Mensah, the wealth philosophy of the Standard Bank Group is based on a client-centric approach, hence the creation of the master class. “Our wealth philosophy is relationship-based, client-centric model, which follows a personalized approach to financial solutions and results in a sustainable manner. That is why we have come here today to talk to you and to assess your financial behaviours for us to determine a tailored solution for you”, Mr. Mensah said.

The Standard Bank Group is an international organization with presence across the African continent and is well placed to provided unique and tailored universal financial services to clients doing business across the continent.