Business News of Saturday, 20 July 2024

Source: thebftonline.com

There is the need for human-centric approach to rollout of AI solutions

Ms Obo-Nai (seated third from left) with the graduands and governing council members after the event Ms Obo-Nai (seated third from left) with the graduands and governing council members after the event

The Chief Executive Officer of Telecel Ghana, Ms Patri­cia Obo-Nai, has under­scored the critical role of Artificial Intelligence (AI) and data science in shaping the future of Human Resource (HR) practice.

Sharing examples of AI-driven solutions embedded within the HR function of the telecommu­nications company, she said the technologies Telecel Ghana has adopted have proven instrumental in enhancing recruitment, perfor­mance management, and employee experience.

Addressing the graduating class of the Chartered Institute of Human Resource Management (CIHRM) in Accra yesterday, she said, “Having an organisation that is digitally aware is a key part of our strategy as we deploy AI deep­er into our business. We have been on this AI and data science journey for over five years, and we are reaping the benefits of embedding AI technology in how we work and deliver services to our employees and customers.”

It was on the theme ‘Transform­ing HR through emerging tech­nologies: Leveraging AI and data science for competitive advantage’.

Though a strong advocate of tech integration in education and work, she cautioned the impor­tance of ethical considerations and the need for a human-centric approach in the rollout of AI solutions.

“As HR professionals, you will play a pivotal role in ensuring that these technologies are used respon­sibly and in alignment with ethical standards. Transparency, fairness, and respect for privacy must guide your adoption of the tools,” she said.

Calling for a balanced approach of combining technological ad­vancement with human empathy, she urged HR professionals to use AI as a tool to enhance their ca­pabilities, rather than replace their expertise.

She also emphasised the need for HR professionals to be at the forefront of technological inno­vation while maintaining a strong focus on employee well-being and organisational culture.

“HR is about people – about understanding their aspirations, supporting their growth, and creating a culture of inclusivity and belonging. You are not just HR professionals; you are architects of company culture and strategic busi­ness partners. Shape the workplace not just to be agile and productive, but truly inspiring,” she said.

Chartered HR certification was conferred on 55 members and 123 others graduated with associate certification from CIHRM, the sole professional body for regulating HR practice in Ghana.