Entertainment of Monday, 15 May 2023

Source: www.ghanaweb.com

Efya establishes her own music label

Ghanaian singer, Efya Ghanaian singer, Efya

Ghanaian singer, Efya, has disclosed that her own music label which she started during the aftermath of the COVID-19 pandemic, is fully functional

In a 3news.com report, the talented singer, who was previously signed onto ONE NATION Entertainment, shared insights into her decision to embark on a journey of self-reinvention.

“I’ve been working for 15 years without break and in between these times, I’ve performed on all the shows and still representing and after COVID I changed labels so I had to get myself in the ground again so I started my own label,” she said.

Her revelation comes at a time when other Ghanaian music superstars, including Sarkodie, Shatta Wale and others, are all pursuing their careers without the assistance of a record label.

Failing to disclose the name of the said label, Efya, however, believes that it will take charge of marketing, partnerships, and distribution deals.

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