Entertainment of Wednesday, 1 February 2017

Source: enewsgh.com

Musiga appoints Richie Mensah as Director of Music and Industry Standards

Richie Richie

Producer/songwriter and musician Richard Mensah, has been appointed as Director of Music and Industry Standards by the Musicians Union of Ghana (Musiga).

In a statement read by the President of the union, Bice Osei Kuffour (Obour) at the launch of the Ghana Music Week Festival 2017 at Alliance Francaise, he said “as part of our Wage and Industry Standardization efforts, the Union will release a list of the top one hundred acts in the music industry.

This will be accompanied by a grading system and a minimum wage structure for performances to be reviewed yearly. To ensure the sustainability of this important initiative, the union has appointed Richard Mensah (Richie) as Director of Music and Industry Standards to work with our newly established Membership and Business Development office.”

Richie set up Lynx Entertainment in 2006 and became the first artist signed to the record label. He went on to sign ASEM, OJ Blaq, Irene Logan, Eazzy, Zigi and MzVee as well as producing for and collaborating with Tinny, Okyeame Kwame, VIP, Praye, Bradez, Irene and Jane, Obour, Becca and several other big names in the Ghanaian music industry.

He also worked on Originality, the third album of Nigerian R&B star Faze. The artistes on the record label have had critical and commercial success with songs such as “Frema”, “Pigaro”, “Runaway”, “Wengeze”, “No More Kpayor”, “You Say Wey Tin” and “One Gal” with the label winning the “record label of the year” award at the Ghana Music Awards in 2009. In 2010, the artistes on the Lynx Entertainment record label Richie, ASEM, OJ Blaq, Eazzy and Zigi collaborated on Africa’s Moment, which was featured on Hello Afrika, Sony Music’s release in conjunction with the 2010 FIFA World Cup in South Africa.

The song was also featured in the Vodafone advert that staged the first ever flashmob in West Africa. Lynx Entertainment released Back 2 Zero in July 2011.

The album featured all the artistes on the record label as well as several renowned Ghanaian musicians such as Gyedu Blay-Ambolley, Tinny, V.I.P, Okyeame Kwame, Efya, Trigmatic, Sonni Balli, EL, Jael Wiafe, Ayigbe Edem and Iwan.

Richie is also a mentor on MTN’s Hitmaker, Ghana’s largest music talent show.