There was a time when the only possibility for an artist was to record for a major label, but nowadays things have changed.

While major labels are struggling to make the money they used to do, many of them have also stopped being innovators.

Instead, they turn out repackaged product and focus on new music that is guaranteed to sell.

Polo Gee is a Ghanaian musician and record producer. He is best known for his début single, "Them go say" and currently working with his own record lable.

Fortunately, in spite of this, the music business is in a very good shape and this is mainly because of the new record labels that are popping up everywhere.

Here, the focus is on the music itself and a lot of innovation takes place. Instead of fitting music into a narrow generic frame that already exists, the labels are expanding the frame itself. Genres become blurred and new music is created.

Polo has succeeded in creating an admirable contemporary sound where modern beats meet pop, soul music, R & B and dancehall. As it turns out, the blending of genres has always been a part of Polo's life.

In a recent interview with Bridge TV, Polo said "I started the record label earlier this year. At the time, many of my friends had been getting signed to major labels and some well- established Record labels.

I presented my stuff to a few to be denied and realized I didn't have to wait for a stamp of approval.

I had all the resources to do it, I just needed the courage, and I wanted to help others as well, since I noticed how many musicians actually get overlooked that have great potential, but are not supported, and blessed with what they need to develop.

I had begun producing for my friends because I enjoy studio work and learning how to further careers, eventually I decided to claim these gifts or callings and go official, calling it POLO GEE MUSIC.