The Ghana Culture Forum (GCF) has been advised to focus on innovation and talent development in the cultural and creative industries to drive economic growth and prosperity.

The Head of Office of UNESCO in Ghana, Edward Moukala, gave this advice during a meeting with the leadership of the GCF.

He reiterated UNESCO's dedication to providing resources and expertise that can aid in the development of cultural policies that resonate with local communities. He advised the GCF to, “Prioritize not only entertainment but also innovation and talent development aimed at economic growth, addressing youth needs such as employment, poverty reduction, and access to opportunities.” He also called on the Forum to, “Leverage culture as a tool to tackle contemporary challenges while positioning youth at the core of sustainability efforts.”

Mr. Moukala made this call during a courtesy call on him by the leadership of the Forum. The meeting underscored the collaborative efforts between the Ghana Culture Forum and UNESCO to enhance cultural advocacy and development within Ghana.

The meeting discussed ongoing and future initiatives to promote Ghana's rich cultural heritage. Both parties emphasized the importance of cultural preservation and the role of education in fostering a deeper understanding of Ghana's identity among its youth.

The UNESCO Head of Office highlighted UNESCO's commitment to supporting cultural initiatives in Ghana. The Vice-Chairman of the Ghana Culture Forum, Ahuma Bosco Ocansey, briefed Mr. Moukala about the GCF and its activities. He spoke about some of the forum’s plans for 2025, which include advocacy and research within the cultural sector. He also mentioned the 2025 Ghana Culture Week Celebrations, which will take place in March next year.

Both parties expressed optimism about future collaborations, focusing on leveraging UNESCO’s global network to enhance local cultural initiatives. They also discussed potential projects that could address key challenges facing the cultural sector in Ghana, including funding and capacity building.

This meeting marks a pivotal step in strengthening partnerships between local cultural organizations and international bodies like UNESCO, aiming to foster a vibrant cultural landscape in Ghana.

Present at the meeting were the Culture Specialist of UNESCO, Carl Ampah, and a Culture Officer with UNESCO, Rose Mends. GCF was represented by the General Secretary, Edwina Assan; Makeba Boateng, Treasurer; Samuel Gyandoh, Executive Member; Ken Fiati, Executive Member; and Jessica Osei-Bosumpem.