Women in PR (WiPR) Ghana is ready for its annual summit for female professionals and students in the communication and public relations industry on 5th and 6th July, 2024.

The two-day event which is themed, “Empowering Practitioners for an AI and ESG Future”, will be held virtually on both days with an added in- person session at The Ghana - India Kofi- Annan ICT Center of Excellence, Ridge Accra for Day two, from 10:00 am- 3:00 pm each day.

The flagship event, which is its 8th edition, is focusing on equipping Public Relations professionals with the most relevant knowledge and skills needed to evolve and be valuable assets, in a landscape shaped by artificial intelligence (AI) and environmental, social, and governance (ESG) factors.

Attendees will have the opportunity to participate in keynote sessions, panel discussions, and interactive presentations designed to provide insights and practical strategies for leveraging AI technologies and implementing well thought through ESG practices.

As the public relations industry continues to adapt to technological advancements with the increasing importance of sustainability and ethical governance, this summit will provide invaluable insights and strategies to help practitioners stay ahead of their professional game.

The summit will cover critical topics such as the Intersection of Ethical AI and Public Relations, PR and Activism, Data Visualisation, Storytelling and Strategic Communication among others.

Joyce Sackitey- Ahiadorme, President of Women in PR Ghana said, “We are at a moment where technology and societal values are converging. This summit is a platform for PR practitioners to explore how AI can enhance our work and how ESG principles can guide us towards a more sustainable and equitable future. Our goal is to empower our members with the requisite knowledge and tools needed to win in this evolving landscape as we influence the practice of the profession in general.”

The summit will feature distinguished Speakers and Communication Experts including Esther Cobbah, Chief Executive Officer, Stratcomm Africa and President, Institute of Public Relations, Ghana; Tucci Goka Ivowi, Chief Executive Officer & Founding Member, Ghana Commodity Exchange;Baaba Cofie, Managing Partner, Mahogany Consult; Dr. Paulina Kuranchie, Lecturer and Communication Consultant; Josephine Appiah-Sanny Nyamekye, Ag. Director of Communications, Afrobarometer; Adwoa Wiafe, Chief Corporate Services and Sustainability Officer, MTN Ghana, and Venan Sondo, a Sustainability professional and Co-Founder of ChAINT Afrique.

A panel discussion with experts such as Richard Ahiagble, Ag. Director of Special Programs Communications and Head of Capability Enablement, Mastercard Foundation; Sandra ADU- GYAMFI, General Counsel, Fan Milk (Ghana, Togo, Benin and CiV); Kobi Hemaa Osisiadan-Bekoe, Director, Corporate Affairs - Ghana India Kofi Annan Centre of Excellence in ICT, Ethel Amoako Baffoe,, Clients Manager, Avery Scott amongst others.

Pamela Korsah, Senior Administrative Officer, University of Ghana, Public Affairs Directorate and Selassie Tettey, Founder and Lead Consultant, The Executive Strategist will moderate both Day 1 and Day 2 panel discussions respectively.

The 2024 Summit is supported by GCB Bank, MTN Ghana, Olam Agri, Hollard Insurance, Vivo Energy Ghana, Woodin, Promasidor, The Ghana- India Kofi Annan Center of Excellence in ICT, e’april Public Relations, and CommsOfAfrica.