Nike's name comes from Greek mythology, specifically the goddess of victory, Nike. The company adopted this name in 1971, along with its iconic 'swoosh' logo.

The 'swoosh' logo was designed by Carolyn Davidson, a graduate student, for just $35. The wing design represents the goddess Nike, symbolizing victory, strength, and agility.

In Greek mythology, Nike is often depicted with a laurel wreath, a symbol of peace and victory. She's also associated with judging excellence in competition, making her a fitting namesake for a sportswear brand like Nike.
Interestingly, before adopting the Nike name, the company was initially called Blue Ribbon Sports from 1964 to 1971. The name change marked a new era for the company, which has since become a global sports brand.

The founder, Phil Knight, was teaching accounting classes at Portland State University when he met Carolyn Davidson, the designer of the iconic swoosh logo.

Knight's encounter with Davidson led to the creation of the swoosh logo, which has become one of the most recognizable logos in the world, symbolizing excellence, innovation, and athletic achievement.

A brand synonymous with athletic excellence and innovation. From its humble beginnings as Blue Ribbon Sports to its current status as a global sports powerhouse, Nike continues to inspire athletes and fashion enthusiasts alike.