Mercy360 Blog of Friday, 27 December 2024
Source: Mercy Mensah
A former Member of Parliament for Ayensuano, Samuel Ayeh-Paye, has strongly criticized Ernest Owusu-Bempah, the Deputy National Communication Director of the New Patriotic Party (NPP). Ayeh-Paye took issue with Owusu-Bempah's recent prediction that the incoming administration of President-elect John Dramani Mahama would lead to power crises and economic hardships.
According to Ayeh-Paye, Owusu-Bempah's comments were not only unwise but also undermined the achievements of the current Nana Addo Dankwa Akufo-Addo administration. He questioned the logic behind Owusu-Bempah's predictions, asking why he would imply that there would be hardship or power crises when the current president is still in office.
Owusu-Bempah had claimed that Ghanaians would soon regret choosing John Dramani Mahama over the NPP's candidate, Dr. Mahamudu Bawumia. He predicted that there would be power outages, economic hardships, and funding challenges for the Free SHS program under Mahama's leadership.
Ayeh-Paye described Owusu-Bempah's comments as "childish" and argued that they were not befitting of a senior member of the NPP. He advised NPP members to refrain from making comments that cast doubt on the record of the Akufo-Addo government and the status of the Ghana they are leaving behind after 8 years in office.
The former MP emphasized that the NPP should focus on promoting its achievements and legacy rather than making baseless predictions about the incoming administration. He noted that the party should be proud of its record and not seek to undermine the incoming government.
Ayeh-Paye's criticism of Owusu-Bempah's comments reflects a growing concern within the NPP about the party's communication strategy. Some members have argued that the party's messaging has been too negative and focused on criticizing the opposition rather than promoting its own achievements.
As the NPP prepares to transition into opposition, it will be important for the party to develop a clear and positive communication strategy. This will require a focus on promoting the party's achievements and legacy, rather than making baseless predictions about the incoming administration.
Ultimately, the NPP's ability to adapt to its new role in opposition will depend on its ability to develop a clear and effective communication strategy. This will require a focus on promoting the party's achievements and legacy, rather than making baseless predictions about the incoming administration.