The signing of an ambassadorial contract with Calvlein Boxers by Ghanaian rapper Shatta Wale has garnered public interest.

His clever use of the media, such as his amusing posts and deliberate wardrobe choices, has generated a lot of laughter and conversation. Both admirers and onlookers are amused and dubious, questioning the veracity of his marketing strategies.

Most people agree that Shatta Wale has been able to keep himself in the public eye with these stunts, and many people respect his capacity to create excitement.